Whop Announces Whop Treasury, Expanding Whop Finance to Bring Businesses up to 6% APY

Whop announces Whop Finance, a new suite of financial tools built for the internet economy, and its inaugural product: Whop Treasury.

Whop was built with a single mission: to help anyone make a sustainable income online. Last week, Whop launched Whop Payments Network, opening access to leading payment infrastructure for platforms and businesses worldwide. With Whop Finance, Whop takes the next step, moving beyond payments into a full financial platform, completing the flywheel by giving businesses the financial tools they have always needed. Whop Treasury is where that starts.

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“Earning, holding, growing, and spending money have historically been fragmented across different systems. With Whop Finance, we’re changing that by building the financial infrastructure for the next generation of internet businesses,” said Steven Schwartz, CEO and Co-Founder of Whop. “Our new Treasury offering is the inflection point: funds held in Whop Treasury don’t sit idle—they generate yield, move seamlessly, and, through our partnership with Tether, are securely held in USDT. Our goal is to help businesses and brands manage their entire financial lifecycle in one place—where every balance is active, liquid, and working by default.”

Whop Treasury:

Whop Treasury enables businesses to generate yield on their funds, earning up to 6% APY with real-time accrual and no minimum lockups. Full liquidity is maintained at all times. In addition to yield, merchants can allocate to strategic assets including Tether Gold, introducing portfolio diversification and long-term resilience into their revenue strategy.

Designed around the principle of self-custody, Whop Treasury puts control firmly in the hands of the merchant. All transactions are authorized exclusively via biometric passkey, and revenue flows into dedicated treasuries for each business, earning yield automatically and remaining fully withdrawable at any time.

For businesses on Whop Payments Network, the connection is native. Revenue received through Payments Network can be set up to transfer automatically into Whop Treasury, generating yield from the moment it lands. Individual users can also hold USDT and earn yield directly through Whop Finance, giving anyone on Whop access to the same financial infrastructure as the businesses they buy from.

Partners and Infrastructure

Whop Treasury is made possible by a network of industry-leading partners and infrastructure. User funds are held in USDT0 on Plasma, a blockchain purpose-built for stablecoin transactions at scale. Tether, whose strategic investment in Whop was announced earlier this year, serves as the currency provider underpinning the entire system, bringing the trust and stability of the world’s largest stablecoin to every Treasury balance. Wallet infrastructure is built on Tether’s Wallet Development Kit (WDK). Deposits via card and crypto are powered by MoonPay, one of the world’s leading onramp providers, giving merchants a seamless path to fund their Treasury from day one.

Yield generation is powered by Aave, the largest on-chain lending protocol, trusted by institutions including JPMorgan and BlackRock.

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