The Mugafi Avalanche partnership launches with over $10 million in funding for entertainment IP, using AI and blockchain to finance films, music, and anime. This initiative aims to tokenize creative projects, creating transparent distribution and generating 1,500 jobs across AI, production, and compliance sectors.
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Mugafi and Avalanche collaborate to finance and distribute entertainment IP on blockchain, starting with $10 million and targeting $1 billion annually.
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AI pre-evaluates projects for tokenization, ensuring quality before blockchain integration for funding and traceability.
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The partnership is projected to create over 1,500 jobs in AI, production, blockchain operations, and compliance, spanning regions like India, North America, Japan, and South Korea.
Discover how the Mugafi Avalanche partnership revolutionizes entertainment IP financing with blockchain and AI. Explore funding opportunities and job creation in this crypto innovation. Stay informed on tokenized media trends.
What is the Mugafi Avalanche partnership?
The Mugafi Avalanche partnership is a strategic collaboration between AI-driven entertainment platform Mugafi and blockchain network Avalanche to finance and distribute intellectual property in films, music, anime, and other media. Launched in 2025, it uses AI for project evaluation and blockchain for secure tokenization, starting with $10 million in funding and aiming for $1 billion annually. This initiative democratizes access to capital for creators while leveraging Avalanche’s scalability for real-world asset issuance.
How does tokenizing entertainment IP on blockchain work in this partnership?
In the Mugafi Avalanche partnership, creative projects undergo AI assessment trained on extensive script databases to predict viability before tokenization. Tokens represent ownership stakes, enabling fractional funding and transparent distribution on Avalanche’s blockchain. According to Avalanche’s documentation, this approach handles high-volume real-world assets efficiently, reducing intermediaries and ensuring verifiable rights management. Experts note that such tokenization could unlock underutilized IP worth trillions globally, with Mugafi’s investors like Netflix and Amazon providing credibility to the model’s potential. The process includes on-chain verification for faster settlements and compliance, fostering trust among creators and investors. Data from similar initiatives, such as those by Animoca Brands, shows a 30% increase in creator funding efficiency through blockchain.
In its starting phase, the partnership will fund more than $10 million in entertainment IP.
Key Highlights
- Mugafi partners with Avalanche to finance and distribute films, music, anime, and other IP on blockchain.
- AI evaluates projects before tokenization, aiming to fund $10M initially, with $1B annual goal long-term.
- The partnership could also generate more than 1,500 jobs related to AI, production, blockchain operations, and compliance.
Mugafi, an AI-driven platform focused on entertainment intellectual property, has partnered with Avalanche, a blockchain network, to explore new ways of financing and distributing films, music, anime, and other media assets.
It collaborates to bring projects onto the blockchain where they can be traced, funded, and digitally distributed. The platform pre-evaluates creative projects with the help of AI systems trained on thousands of scripts and story structures before their tokenization for financing.
Stage wise funding goals
In its early stage, the partnership plans to finance more than $10 million worth of entertainment IP. Over time, the two companies aim to scale this to over $1 billion in annual IP funding.
Avalanche sees the collaboration as a way to understand whether its blockchain can handle high-volume real-world asset issuance outside the usual crypto use cases.
Mugafi, which started in India in 2020, has support from investors like Netflix, Amazon, HashedEM, and Nexus VP. Its most recent production, Kuberaa, came out in 2025 and reportedly grossed $35 million at the box office. The film was distributed on Amazon Prime Video.
According to Mugafi, the partnership could also generate more than 1,500 jobs related to AI, production, blockchain operations, and compliance. These roles are expected to span multiple regions, including India, North America, Japan, and South Korea.
Expanding the onchain entertainment stack
Global entertainment IP financing is worth more than $2 trillion. Most of this market is controlled by major studios and big investors.
The Mugafi–Avalanche approach aims to make the funding process more transparent and organized. It can help independent or smaller creators access opportunities that were usually limited to large industry players.
Redacted Group will support the effort by managing capital, building institutional partnerships, and developing the platform. Its MVP will offer early access to IP-financing opportunities for the Redacted community, with additional access for select AVAX communities.
Avalanche, which now hosts over $1.2 billion in tokenized real-world assets, will serve as the base layer, enabling clearer documentation, faster settlement, and onchain verification.
Rising interest in onchain IP
The initiative arises from the increasing interest in tokenizing entertainment IP. Other companies, including Animoca Brands and PIP Labs, have also been exploring Web3 tools that help creators manage their rights and bring underused content onchain.
In Japan, Animoca Brands and Ibex Japan launched a fund to onboard anime and manga IP onto the blockchain with the intent to make use of underutilized content by creators while offering the latter a more transparent means to manage their rights.
PIP Labs, founded in 2022 by former Google DeepMind product manager Jason Zhao, built a blockchain-based platform called Story Protocol. It lets creators tokenize their work, register IP on-chain, and determine rules around how it can be used or shared.
This helps the content owner retain control and apply rights consistently. PIP Labs raised $80 million in 2024 to keep building the platform. In 2025, more projects moved onchain as creators increasingly adopted Web3 tools for IP control.
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TAGGED:Artificial Intelligence (AI)
Frequently Asked Questions
What are the initial funding goals of the Mugafi Avalanche partnership for entertainment IP?
The Mugafi Avalanche partnership begins with over $10 million in funding for entertainment intellectual property, focusing on films, music, and anime. This phase uses AI to evaluate and tokenize projects on Avalanche’s blockchain, with long-term ambitions reaching $1 billion annually. Backed by investors like Netflix, it promotes accessible financing for creators worldwide.
How will the Mugafi Avalanche partnership impact job creation in the crypto and entertainment sectors?
The Mugafi Avalanche partnership is expected to create more than 1,500 jobs in areas like AI evaluation, content production, blockchain operations, and regulatory compliance. These opportunities will span India, North America, Japan, and South Korea, blending traditional media with Web3 technologies to support a growing on-chain entertainment ecosystem.
Key Takeaways
- Blockchain for Entertainment IP: The partnership leverages Avalanche to tokenize and distribute media assets, enhancing transparency and reducing barriers for independent creators.
- AI-Driven Evaluation: Projects are vetted using AI trained on vast datasets, ensuring only viable content proceeds to funding and on-chain integration.
- Economic Impact: Beyond $10 million initial funding, it could generate 1,500 jobs and scale to $1 billion annually, signaling broader adoption of crypto in traditional industries.
Conclusion
The Mugafi Avalanche partnership marks a pivotal step in tokenizing entertainment IP on blockchain, combining AI precision with scalable infrastructure to fund over $10 million initially in creative projects. By addressing the $2 trillion global IP market’s inefficiencies, it empowers creators with transparent tools and fosters job growth across regions. As on-chain IP initiatives proliferate, this collaboration sets a foundation for sustainable innovation in crypto-entertainment fusion—explore opportunities to participate in this evolving landscape.
Source: https://en.coinotag.com/mugafi-avalanche-partnership-may-fund-10m-in-blockchain-entertainment-ip
