Weeks ago, Strategy looked like it was cracking under its own weight.MSTR was down 85% from its high. STRC was slipping off its peg. Bitcoin was deep in the redWeeks ago, Strategy looked like it was cracking under its own weight.MSTR was down 85% from its high. STRC was slipping off its peg. Bitcoin was deep in the red

Michael Saylor Is Back: BTC, MSTR, STRC Surge After Sharp Fall

2026/07/04 19:00
5 min read
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Weeks ago, Strategy looked like it was cracking under its own weight.

MSTR was down 85% from its high. STRC was slipping off its peg. Bitcoin was deep in the red.

Now all three are bouncing hard, and Michael Saylor is once again at the center of the conversation.

Bitcoin and MSTR bounce off multi-month lows this week

BTC price fell 54% from its all-time high and slid near its September 2024 low before turning around.

The coin is now trading above $62,000.

Strategy's preferred stock, STRC, followed a similar path. It dropped almost 29% from its peak before jumping back up 26% on fresh news.

Strategy Inc., the common stock, took the hardest hit. It fell 85% from its all-time high near $543.

After the announcement, MSTR clawed back 23% from its low and closed above the $100 mark again.

What did Michael Saylor's Strategy actually announce?

On June 29, Strategy revealed its Digital Credit Capital Framework.

The plan is built around a few key moves. First, a $2.55 billion USD reserve.

Second, the STRC dividend rate is going up to 12%.

Third, the company authorized up to $1 billion to buy back Digital Credit Securities, including STRC itself.

It also approved up to $1 billion in common stock buybacks for MSTR.

On top of that, a new BTC Monetization Program lets Strategy sell up to $1.25 billion in Bitcoin if it needs cash.Strategy revealed its Digital Credit Capital Framework

Is this a real comeback or a dead cat bounce?

That's the question a lot of traders are asking right now.

Here's a detail that stands out. Strategy did not buy any Bitcoin last week.

Instead, it sold 12.67 million Strategy Inc. shares and raised $1.15 billion through more dilution.

The buybacks look bullish on paper. A 12% dividend on STRC sounds bullish too.

But when a company keeps raising payouts just to hold its structure together, that's not always a sign of strength. It can also be a sign of pressure.

What does Bitwise's CIO think about the MSTR turmoil?

Bitwise CIO Matt Hougan shared his view in a July 1 memo.

He called the volatility in MSTR and STRC a necessary part of the market cycle, as excess leverage gets pushed out of the system.

Hougan believes the bottom is close. He expects a new bull run to start in the fall, with institutions stepping in as the main Bitcoin buyer instead of Strategy.

Markets appear to be pricing in something specific. Traders think Strategy will actually use its buyback authorization, not just sit on it.

The dividend hike is the bigger signal here. Pushing STRC back toward its $100 peg is a clear defensive move, and the market is treating it as credible enough to buy both securities together.MSTR and STRC a necessary part of the market cycle

Is Strategy still driving Bitcoin adoption?

Saylor says roughly 100 million people now get Bitcoin exposure through MSTR common stock.

That keeps the institutional demand story alive. It also keeps MSTR as one of the most watched Bitcoin proxy trades on Wall Street.

Has Bitcoin actually hit its cycle bottom yet?

The math here tells a different story than the recent bounce suggests.

In 2015, BTC bottomed after an 86% drawdown. In 2018, it bottomed after 82%. In 2022, the bottom came after a 78% fall.

Right now, in 2026, Bitcoin sits about 53% below its all-time high.

Each cycle, the drawdown has gotten smaller. That's the pattern so far.

But the broader trend still points toward lower levels before this is over. The next major support sits around $50,000.Bitcoin Cycle Data

What are the current bullish signals for Bitcoin price?

Bitcoin's 12-hour chart is showing a mix of buy signals lining up together.

The Tom DeMark Sequential indicator has printed a buy signal.

RSI is forming a bullish divergence against price, which often hints at fading downward momentum.

The SuperTrend indicator has also flipped bullish, pointing to a possible shift in trend direction.

If these signals get confirmed by real spot buying volume, the next target for BTC sits near $65,400. That level lines up with the TD setup resistance trendline.

MSTR chart shows a rounded bottom pattern forming

Weekly charts for Strategy Inc (MSTR) show price carving out a large cup-shaped pattern since the 2024 highs near $545.

The stock dropped as low as the $90 to $100 zone before this week's bounce.

Some chart watchers, including trader Celal Kucuker, pointed to $105 as a level worth watching next week to confirm whether the recovery has real legs.

For now, MSTR trades near $100, right at a psychological level that traders are watching closely.MSTR chart shows a rounded bottom pattern forming

The bottom line for Michael Saylor and Strategy right now

Michael Saylor's new capital framework has clearly changed short-term sentiment.

BTC, MSTR, and STRC are all higher this week. But the underlying math on both Bitcoin's cycle history and Strategy's balance sheet moves suggests caution is still warranted.

Whether this turns into a lasting recovery or another short-lived bounce will likely depend on whether Strategy follows through on real buybacks and whether Bitcoin can hold above key support levels in the weeks ahead.

Keep an eye on the $105 level for MSTR next week and the $65,400 zone for Bitcoin. Both could offer the next real clue on where this move is headed. Check back for updates as the story develops.

Disclaimer

This article is for informational purposes only and does not constitute financial, investment, or trading advice. Cryptocurrency and stock markets are highly volatile and carry significant risk of loss. Past performance does not guarantee future results. Always do your own research and consult a licensed financial advisor before making investment decisions.

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