Dell Stock Jumps 8% as Trump Tells Americans to Buy Dell — Again

TLDR

• Dell stock jumped more than 8% on Monday to around $427.50 after President Trump publicly told Americans to “go out and buy a Dell computer”
• Trump made a similar endorsement in February 2026, which triggered a comparable rally at the time
• Trump’s financial disclosures show he bought at least $1 million in Dell stock in Q1 2026, raising conflict-of-interest questions
• Dell’s last earnings report beat estimates sharply — EPS of $4.86 vs. $2.96 expected, revenue of $43.84 billion vs. $35.74 billion expected
• Wall Street holds a Moderate Buy consensus on Dell with an average price target of $490.38

Dell Technologies (DELL) stock surged more than 8% on Monday, July 7, hitting $427.50 intraday after President Donald Trump told the public to “go out and buy a Dell computer” at a White House press conference.

The stock opened at $395.19, up from Friday’s close of $394.32, and touched a session high of $428.29. That’s a move of around $33 from the prior close.

Dell Technologies Inc., DELL

Trump made the comments while praising Dell CEO Michael Dell for investing in the Trump Accounts initiative — a new program that gives eligible American children a tax-advantaged investment account with a $1,000 seed deposit from the U.S. Treasury.

This is the second time in 2026 Trump has publicly endorsed Dell. A similar comment in February triggered a comparable surge, making this a recognizable pattern.

Traders chasing amplified exposure pushed the GraniteShares 2x Long DELL Daily ETF (DLLL) up around 17% to $24.15. That product had already shown premarket movement before Trump’s comments were made public.

Trump’s financial disclosures show he purchased at least $1 million in Dell stock during Q1 2026. The president has said his assets are managed through blind and semi-blind trusts, with his son Eric Trump reportedly overseeing financial management.

Critics say the setup raises conflict-of-interest concerns when the president publicly promotes a stock he holds a disclosed position in.

Analyst Ratings and Price Targets

Wall Street’s view on Dell remains broadly positive. The stock carries a Moderate Buy consensus with an average price target of $490.38.

Mizuho raised its target from $435 to $500 in early June with an outperform rating. UBS has a $700 price target. Raymond James recently downgraded the stock from outperform to market perform, citing valuation concerns.

Some analysts have flagged that Dell may have “run up too far, too fast” after a roughly 241% gain over the past year.

Earnings and Fundamentals

Dell’s most recent quarterly results, reported May 28, came in well above expectations. The company posted EPS of $4.86 against a consensus estimate of $2.96, and revenue of $43.84 billion versus an estimate of $35.74 billion — a year-over-year revenue gain of 87.5%.

The company’s AI server backlog stood at $51.3 billion. Dell set FY2027 EPS guidance at $17.90 and Q2 2027 EPS guidance at $4.80.

Dell’s 52-week range runs from $110.22 to $469.47. The stock’s 50-day moving average sits at $332.26, and the 200-day at $208.59.

World Investment Advisors raised its Dell position by 103.6% in Q1, bringing its holdings to 24,800 shares worth roughly $4.07 million as of its last SEC filing.

Insiders have sold approximately $1.4 billion worth of Dell stock over the past 90 days. A director sold 175,901 shares on June 1 at an average price of $457.99.

Dell also declared a quarterly dividend of $0.63 per share, payable July 31 to holders of record as of July 21.

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