Strategy (MSTR) Stock Rises 3.7% After $1.28 Billion Bitcoin Buy

TLDR

• Strategy bought 17,994 bitcoin between March 2–8, 2026, for $1.28 billion at an average price of $70,946 per coin.
• The company now holds 738,731 BTC, purchased for a total of $56.04 billion at an average of $75,862 per coin.
• Funding came from selling 6.33 million Class A common stock shares ($899.5M) and 3.78 million STRC preferred stock shares ($377.1M).
• MSTR stock was up 3.7% to $138.44 in morning trading; Bitcoin gained around 5% to roughly $69,200.
• Strategy’s holdings now represent over 3.4% of Bitcoin’s total fixed supply of 21 million coins.

Strategy bought 17,994 bitcoin last week for $1.28 billion, pushing its total holdings to 738,731 BTC. The purchase was made between March 2 and March 8, 2026, at an average price of $70,946 per coin.

The company disclosed the acquisition in a filing with the U.S. Securities and Exchange Commission. It brings Strategy’s total spend on bitcoin to $56.04 billion, with an average buy price of $75,862 per coin.

At current prices near $68,000–$69,000, the company’s stash carries a market value of roughly $50 billion. That puts the position underwater versus its average cost basis, but the company has shown no signs of slowing down.

Strategy now holds more than 3.4% of Bitcoin’s fixed 21 million supply. That makes it the largest corporate holder of bitcoin by a wide margin.

Strategy Inc, MSTR

MSTR stock was up 3.7% to $138.44 in morning trading on Monday. Bitcoin itself gained around 5% to approximately $69,200 on the day.

How the Purchase Was Funded

The $1.28 billion came from equity raises, not cash on hand. Strategy sold 6.33 million shares of its Class A common stock through an at-the-market program, generating $899.5 million in net proceeds.

It also sold 3.78 million shares of its Variable Rate Series A Perpetual Stretch Preferred Stock, ticker STRC, raising another $377.1 million. Combined, those two sales covered the full cost of the bitcoin buy.

Strategy still has roughly $6.71 billion in common stock available under its existing ATM program. Another $3.16 billion in STRC preferred stock capacity also remains unused.

The company operates multiple preferred stock programs — STRK, STRC, STRF, and STRD — giving it access to billions in potential financing for future buys.

The “42/42” Plan

These purchases are part of Strategy’s long-term “42/42” capital plan. The goal is to raise $84 billion through equity and convertible note offerings by 2027, with the proceeds going toward more bitcoin.

The company also amended its Omnibus Sales Agreement to allow a second agent to execute securities sales before 9:30 a.m. and after 4:00 p.m. New York time. That gives Strategy more flexibility to transact outside regular market hours.

Executive chairman Michael Saylor hinted at the purchase on social media before the official filing. His post referenced the company’s bitcoin tracker and stated that “the second century begins.”

That’s a nod to Strategy crossing 100 separate bitcoin purchases since it began accumulating in 2020. This latest buy marks another step in what has become one of the most watched corporate treasury strategies in markets.

The prior week, Strategy had purchased 3,015 bitcoin for $204.1 million at an average of $67,700 per coin, bringing holdings to 720,737 BTC at that point.

As of March 8, 2026, Strategy had $35.84 billion in total securities available for issuance and sale under its ATM program.

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